KidScreen Magazine

Welcome, Guest [Sign In]

August 21, 2008

Search KidScreen Articles
 
Research a Topic
 
Home
About KS
Subscribe
Advertise
Contact Us
Industry Events
First Take
Animation Supplement
Extras
KidScreen Poll

Will new US boys-targeted channel Disney XD give Cartoon Network a run for its money?
Yes
No

Current Newsletter Current Magazine Archives Date/Topic KidScreen Conferences

Recommended Reading List

Welcome to KidScreen's Recommended Reading page, where we'll feature new books that have wowed kids entertainment execs each month. If you've got a favorite tome that you'd like to let folks know about - be it a business book, a kids book, or a kick-ass novel - e-mail us at readinglist@kidscreen.com. To get started, here's what the KidScreen crew puts at the top of their best-book lists:

November/December 2006

Adam Shaheen,
Executive Producer, Cuppa Coffee Animation

Treasure Island
by Robert Louis Stevenson (Kingfisher Classics)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Harold and the Purple Crayon
by Crockett Johnson (Purple Crayon Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Adventures of Tin Tin
by Herge (Little, Brown Young Readers)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

September 2006

Michael Lekes
Senior VP of Programming, Jetix Europe

The Man Who Ate Everything
By Jeffrey Steingarten (Headline Review)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Tao of Pooh
By Benjamin Hoff et. al. (Egmont Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Barcelona: The Great Enchantress
By Robert Hughes (National Geographic Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

July/August 2006

John Easum
Executive VP, VIZ Media

Sophie's World: A Novel about the History of Philosophy
by Jostein Gaarder (Berkley)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

A Confederacy of Dunces
by John Kennedy Toole (Grove)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Germinal
by Emile Zola (Penguin)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

June 2006

Ty Simpson
President, Ty's Toy Box

Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time
by Howard Schultz (Hyperion)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Wal-Mart Effect: How the World's Most Powerful Company Really Works - and How It's Transforming the American Economy
by Charles Fishman (Penguin)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Tipping Point: How Little Things Can Make a Big Difference
by Malcolm Gladwell (Back Bay)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

May 2006

Sam Ewing
VP of sales & co-productions, Cookie Jar Entertainment

The Englishman's Boy
by Guy Vanderhaeghe (Emblem Editions, McClelland & Stewart)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Last Crossing
by Guy Vanderhaeghe (Emblem Editions, McClelland & Stewart)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Short Fiction : Classic and Contemporary
by Charles H. Bohner (Prentice Hall)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

April 2006

Mary Graziano
Director of sales & acquisitions, FRV Media International

The Line of Beauty
by Alan Hollinghurst (Bloomsbury)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

A Short History of Progress
by Ronald Wright (House of Anansi Press)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Guns, Germs, and Steel
by Jared M. Diamond (WW Norton)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Richard Tait
Co-founder and grand poo bah, Cranium

Orbiting the Giant Hairball: A Corporate Fool's Guide to Surviving with Grace
by Gordon MacKenzie (Viking Adult)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force
by Ben McConnell and Jackie Huba (Kaplan)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Not Fade Away
by Laurence Shames and Peter Barton (Grove Press)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

February/March 2006

Warren Withrow
COO, Educational Adventures

China Inc.: How the Rise of the Next Superpower Challenges America and the World
by Ted C. Fishman (Scribner)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Often Wrong, Never in Doubt: Unleash the Business Rebel Within
by Donny Deutsch (Collins)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Married to the Brand: Why Consumers Bond with Some Brands for Life
by William J. McEwen (Gallup Press)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

January 2006

Cathy Malatesta
managing director of worldwide licensing, Earthworks Entertainment.

Angels and Demons
by Dan Brown (Atria)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Five People You Meet in Heaven
by Mitch Albom (Hyperion)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Jane Fonda, My Life So Far
by Jane Fonda (Random House)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

November 2005

Alan Gregg
VP of production and distribution for children's television, Alliance Atlantis Communications

A Short History of Nearly Everything
by Bill Bryson (Anchor)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

English Passengers
by Matthew Kneale (Anchor)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Tishomingo Blues
by Elmore Leonard (Harper Collins)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

October 2005

Herb Mitschele
Director of licensing and international business development, Playmates Toys

Freakonomics - A Rogue Economist Explores the Hidden Side of Everything
by Steven D. Levitt (Harper Collins)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Atlas Shrugged
by Ayn Rand (Plume)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

A Confederacy of Dunces
by John Kennedy Toole (Evergreen)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

September 2005

Juliet Blake
Senior VP of TV programming, Scholastic

Blink: The Power of Thinking Without Thinking
by Malcolm Gladwell (Little, Brown)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Curious Incident of the Dog in the Night-time
by Mark Haddon (Doubleday)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Inkspell
by Cornelia Funke (Chicken House)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Manuel Torres
VP of licensing and merchandising, Nick Latin America

The Art of War
by Sun Tzu (Dover)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Into Thin Air: A Personal Account of the Mount Everest Disaster
by Jon Krakauer (Anchor)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Life of Pi
by Yann Martel (Harcourt)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

July/August 2005

Pascal Bonnet
Director of licensing, Ubisoft

Monster
by Urasawa Naoki (Viz Media)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The World is Flat: A Brief History of the Twenty-First Century
by Tom Friedman (Farrar, Straus and Giroux)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Da Vinci Code
by Dan Brown (Doubleday)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Glenn Ross
Executive VP and GM, Universal Studios Home Entertainment Family Productions

The Tipping Point: How Little Things Can Make a Big Difference
by Malcolm Gladwell (Little, Brown)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Five People You Meet in Heaven
by Mitch Albom (Hyperion)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Blink: The Power of Thinking Without Thinking
by Malcolm Gladwell (Little, Brown)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

June 2005

Ryan Gagerman
VP of international consumer products, DIC Entertainment

The Kite Runner
By Khaled Hosseini (Riverhead Hardcover)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Harry Potter series
by J.K. Rowling (Scholastic)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

A Prayer for Owen Meany
by John Irving (Ballantine Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

May 2005

Anita Frazier
Entertainment industry analyst, NPD Funworld

Feeding the Media Beast
by Mark Mathis (Purdue University Press)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Toy Wars: The Epic Struggle Between G.I. Joe, Barbie, and the Companies That Make Them
by G. Wayne Miller (Adams Media Corp)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Curious Incident of the Dog in the Nighttime
by Mark Haddon (Vintage)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

March/April 2005

Nicolas Atlan
VP and executive producer, Antefilms

Eureka Street: A Novel of Ireland Like No Other
by Robert McLiam Wilson (Ballantine Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Road To Los Angeles
by John Fante (Black Sparrow Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Kid Stays in the Picture
by Robert Evans (New Millennium Press)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Jill Casagrande
Senior VP of worldwide programming strategy, ABC Cable Networks Group

Madam Secretary
by Madeleine Albright (Morgan Reynolds)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

1979: A Big Year in a Small Town
by Rhona Cameron (Ebury Press)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Confederates in the Attic: Dispatches From the Unfinished Civil War
by Tony Horwitz (Vintage Press)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

February 2005

Stephen Berman
President and COO, Jakks Pacific

The Tipping Point: How Little Things Can Make a Big Difference
by Malcolm Gladwell (Little, Brown and Company)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Jack: Straight from the Gut
by Jack Welch (Warner Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Walt Disney's Classic Storybook
by various authors (Disney Press)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Isaac Larian
CEO, MGA Entertainment

The 7 Habits of Highly Effective People
by Stephen R. Covey (Simon & Schuster)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Only the Paranoid Survive
by Andrew S. Grove (Currency Book & DoubleDay)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Orbiting the Giant Hairball: A Corporate Fool's Guide to Surviving With Grace
by Gordon MacKenzie (Viking Press)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

January 2005

Rick Mischel
CEO of IDT Entertainment Sales

The Amazing Adventures of Kavalier and Clay
by Michael Chabon (Picador USA)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Carter Beats the Devil
by Glen David Gold (Hyperion)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

A Widow for One Year
by John Irving (Random House Publishing Group)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Nancy Kanter
VP of programming, Playhouse Disney

The Thief Lord
by Cornelia Funke (Chicken House)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Living to Tell the Tale
by Gabriel Garcia Marquez (Alfred A. Knopf)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Pride and Prejudice
by Jane Austen (Bantam)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

October 2004

Alice Cahn
VP of development for Cartoon Network's kids businesses

Einstein Never Used Flashcards
by Dr. Kathy Hirsh-Pasek & Dr. Roberta Michnick Golinkoff (Rodale)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Playing the Future: What We Can Learn From Digital Kids
by Douglas Rushkoff (Riverhead Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Dear Genius: The Letters of Ursula Nordstrom
edited by Leonard S. Marcus (HarperCollins)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Dan Fill
VP of Interactive, Decode Entertainment

Compaņero: The Life & Death of Che Guevera
by Jorge Castaneda (Grove/Atlantic)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Alchemist
by Paulo Coelho (HarperSanFrancisco)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Gryphon: In Which the Extraordinary Correspondence of Griffin & Sabine is Rediscovered
by Nick Bantock (Chronicle Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

September 2004

Donna Freidman Meir
President of kids programming and production, National Geographic Television & Film

The Color of Water
by James McBride (Riverhead Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The House of the Spirits
by Isabel Allende (Bantam Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Stones from the River
by Ursula Hegi (Touchstone)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Rich Ross
President of Disney Channel Worldwide

Transmission
by Hari Kudzru (Dutton Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Charterhouse of Parma
by Stendhal (Modern Library)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Kite Runner
by Khaled Hosseini (Riverhead Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

July/August 2004

Jason Hall
Senior VP of Warner Bros. Interactive Entertainment

Hyperion
by Dan Simmons (Bantam)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Execution: The Discipline of Getting Things Done
by Ram Charan, Charles Burck and Larry Bossidy (Crown Business)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Snow Crash
by Neal Stephenson (Bantam)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

June 2004

Deborah Forte
President, Scholastic Entertainment

His Dark Materials trilogy
By Philip Pullman (Laure Leaf)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Charlotte's Web
By E.B. White (Harper Trophy)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

A Tale of Two Cities
By Charles Dickens (The Toby Press)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Peter Dille
Senior VP of worldwide marketing, THQ

Cadillac Desert: The American West and its Disappearing Water
By Marc Reisner (Penguin USA)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Against All Enemies: Inside America's War on Terror
By Richard A. Clarke (Free Press)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Plan of Attack
By Bob Woodward (Simon & Schuster)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

March/April 2004

Sheldon Wiseman
President, Amberwood Productions

The Island Walkers
By John Bemrose (Henry Holt and Company)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Pumpkin Moon
By Tim Preston (Penguin Putnam Books for Young Readers)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Stones of Venice
By John Ruskin (paperback, De Capo Press)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Adina Pitt
Director of acquisitions for Nickelodeon, NAN, TV Land, Nicktoons and MTV Networks

Anatomy of Hope
By Dr. Jerome Groopman (Random House)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Lucia Lucia
By Adriana Trigiany (Random House)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

How to Talk So Kids Will Listen and Listen So Kids Will Talk
By Adele Faber (Avon)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

February 2004

Holly Stein
VP of entertainment licensing, Mattel

The Devil Wears Prada
By Lauren Weisberger (Doubleday)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Five People You Meet in Heaven
By Mitch Albom (Hyperion)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Mr. Peabody's Apples
By Madonna (Callaway Editions)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Matthew Wexler
Director of global licensing and business development, Spin Master Toys

Money: A Suicide Note
By Martin Amis (Viking Press)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Amazing Adventures of Kavalier & Clay
By Michael Chabon (Picador USA)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Confessions of a Yakuza: A Life in Japan's Underworld
By Junichi Saga, translated by John Bester (Kodansha International)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

January 2004

Joan Lambur
Co-founder, Joan Lambur & Associates

Weight Watchers Point System
(published by Weight Watchers)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Allen Carr's Easy Way to Stop Smoking
By Allen Carr (published by B&N Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Death of a Salesman
By Arthur Miller (published by Penguin)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

October 2003

Sander Schwartz
President, Warner Bros. TV Animation

The Phantom Tollbooth
By Norton Juster (published by Random House Books for Young Readers)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Alchemist
By Paulo Coelho (published by HarperCollins)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Deltora Quest
By Emily Rodda (published by Scholastic)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Jocelyn Stevenson
Chief creative officer, HIT Entertainment

Jitterbug Perfume
By Tom Robbins (published by Bantam Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Happy Birthday of Death
By Gregory Corso (published by New Directions Publishing)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Middlesex
By Jeffrey Eugenides (published by Farras, Straus & Giroux)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

September 2003

Ken Faier
VP of AAC Kids

The Rise and Fall of Great Powers: Economic Change and Military Conflict from 1500 to 2000
By Paul M. Kennedy (published by Vintage Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Off the Shelf: Cooking from the Pantry
By Donna Hay (published by William Morrow)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Whining: 3 Steps to Stop It Before the Tears and Tantrums Start
By Audrey Ricker (published by Fireside)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Maia Tubiana
Managing director, France Animation

Moby Dick
By Herman Melville (published by Bantam Classics)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Conference of the Birds
By Farid Al-Din Attar (published by Interlink)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Monk
By Laurent de Wilde (published by Marlowe and Company)
buy it now
[ amazon.com | amazon.co.uk | amazon.de ]

July/August 2003

Sarah Muller
Managing director, Elephant Productions

The Poisonwood Bible
By Barbara Kingsolver (published by Perennial)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

A Prayer for Owen Meany
By John Irving (published by Ballantine Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Blobheads
By Paul Stewart and Chris Riddell (published by Pan MacMillan)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Suzanne Berman
VP of creative affairs, Sunbow Entertainment

My Last Sigh
By Luis Bunuel (published by University of Minnesota Press)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Art of Mark Ryden: Anima Mundi
By Mark Ryden (published by Last Gasp in San Francisco)
buy it now
[ amazon.com | amazon.co.uk ]

The Chronicles of Narnia (series)
By C.S. Lewis (published by HarperCollins)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

June 2003

Bob Solomon
Chairman & CEO, Applause

The Tipping Point: How Little Things Can Make a Big Difference
By Malcolm Gladwell (published by Back Bay Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Emotional Branding: How Successful Brands Gain the Emotional Edge
By Daryl Travis and Richard Branson (published by Prima Publishing)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Anatomy of Buzz: How to Create Word-of-Mouth Marketing
By Emanuel Rosen (published by Doubleday)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Nick Austin
CEO, Vivid Imaginations

The Elephant and the Flea
By Charles Handy (published by Harvard Business School Press)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Corporate Voodoo: Business Principles for Mavericks and Magicians
By Rene Carayol and David Firth (published by Capstone Publishing)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

The Tipping Point: How Little Things Can Make a Big Difference
By Malcolm Gladwell (published by Back Bay Books)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

May 2003

Rob Davies
VP of business development, Atomic Cartoons

Chuck Amuck: The Life and Times of an Animated Cartoonist
By Chuck Jones (published by Farrar Straus & Giroux)
buy it now
[ amazon.com | amazon.co.uk | amazon.fr | amazon.de ]

Beep! Beep!: Competing in the Age of the Roadrunner
By Chip R. Bell & Oren Harari (published by Warner Books)
buy it now
[ amazon.com ]

The E-Myth Revisited: Why Most Small Businesses Don't Work and What to do About it
By Michael E. Gerber (published by HarperBusiness)
buy it now
[